Overview of Blogging in Business Marketing
1. History of Blogging
In the early years of Digital Era, People were using Blogging as a social platform to connect with the more number of people in the world. They use it like social media, where, in social media, nowadays, People are engaging with their friends on social media platforms by many ways like Images format, Video format, writing their thoughts and many more.
But in the early blogging era, People do not have these different types of social media platforms and formats so they use Blogging as a main social sharing platform. Apart from blogging, All you need to know about the difference between marketing and sales.
2. How Blogging Grows
Over a period of time, Blogging is using by the many numbers of people. By the effect of this, many marketers watch and track them for marketing of their products and services. Suppose if you write a blog and it is reading by the millions of people then, In this case, you can say that you have millions of fan base or millions of people read your blogs and supports you.
From the power of your blogging, you can influence the people who read your blogs and you can also take advantage of marketers who want to promote their products and services.
To learn more about Blogging, You can check out for the Best Digital Marketing Course in Delhi and boost your blogging career.
3. Blogging Business
In the above section, you already understand the power of blogging. You write your blogs and people read them, but the interesting part of blogging is you can also run your business by the blogging through influencer marketing.
In this, you can influence your readers by your blogs for purchasing other companies product and services. Such as, People are influencing by your blogs and you can take advantage of that for growing your blogging business.
4. Marketing by Blogging
As I told you above that marketer finds and track those bloggers whose blogs are popular on the internet and read by the millions of people. For example, if you write blogs for health and fitness and it spread on the internet. Then marketers who want to promote their product or services can contact those bloggers and ask them to promote their product or services by their blogs. Instead of Blogging, there is a huge scope of marketing in this digital era.
In this situation, marketers increase their sales by blogging and also bloggers earn some commission for selling their product or services by their blogs.
5. How to Market Blogs
• Make a plan to market your blogs
• Write your blogs
• Write the complete information on your blogs
• Use blogs to encourage people to read your blogs
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